Welcome to my portfolio

UX & UI design, DTP, photography

About Me: Strategic Product Designer & AI Evangelist

I am a Senior Product Designer with 15+ years of multidisciplinary experience across digital product design, visual craft, and photography. My mission is to bridge the gap between complex technology and human intuition, creating high-impact experiences that prioritize user delight, privacy, and seamless functionality.

The Foundation of Craft My journey began with a camera and a copy of Adobe Photoshop 6.0. This early start in photography and high-end retouching ingrained in me a relentless eye for detail, composition, and visual storytelling. This „old school“ rigor evolved into a mastery of complex graphic systems—from large-scale print production and typography to high-fidelity brand identities. I believe that true product design is rooted in this level of craftsmanship.

The Evolution to Product & UX Since 2018, UX design has become my daily passion and strategic focus. I transitioned from creating static visual assets to architecting digital ecosystems for millions of users (including core modules for major European banking platforms). I specialize in:

  • Data-Informed Design: Using Microsoft Clarity and Google Analytics to turn user behavior into actionable design improvements.

  • AI-Augmented Workflows: Integrating Agentic AI and prompt engineering to accelerate prototyping and solve „vague problems“ with high-velocity execution.

  • Holistic UI Systems: Collaborating with engineers to build scalable, accessible, and aesthetically superior interfaces.

My Design Philosophy I don’t just design screens; I design trust. In an era of data overreach, I advocate for Privacy by Design—ensuring that information is accessible and functional without compromising user security. My goal is to create timeless, high-performance designs that feel as natural as they are innovative.

UX & UI design

UX design

User experience built on users, data, testing, and clear logic.

UI design

Clean and consistent visual design for digital products.
 

Galerie

Digital

Digital galleries, banners, superhero visuals, etc.

Print

Business cards, catalogues, magazines, roll‑ups, announcements, flyers, etc.

Photography, video, animation

Portraits, interior, exterior, product photography, video, animation, etc.

Contacts

mobile:
+420 722 669 233

e-mail:
brychta.petr@gmail.com